Our Mission Statement

To protect and promote the well-being of advertising. This is done through a unique, nationally coordinated grassroots network of advertisers, agencies, media companies, local ad clubs and college chapters.
As an organization, American Advertising Federation, Triad (AAF Triad) serves a diverse membership consisting of large, small to midsize companies and individual business owners of the Piedmont Triad representing all communications segments including marketing, advertising, public relations, media, photography, printing, sales promotion and technology whose contributions are vital to the region’s economy and culture.
We are dedicated to providing opportunities for our members from advertising and marketing businesses to develop professionally and enjoy a spirit of cooperation and fellowship through networking, professional development and education.
AAF Triad’s highest priority is its members. We strive to treat every member with respect. Our progress requires members willing to work as a team. We understand that open communication is a necessity. As team members, we work diligently to support the team building effort and overall growth of the AAF Triad.
The growth of the organization is based upon its success and failures. AAF Triad takes faith in creative risk-taking as a secure vehicle into the future. We recognize that constructive criticism is essential and mistakes equate with learning opportunities that will earn immeasurable rewards for the organization.